How J.D. Power & Associates listened to the “voice of the customer” and forever changed the course of the automotive industryRead more "Power Shift"
Behind-the-scenes for creating the new the most versatile water bottle on the planet.Read more "Design is Elemental"
Creating beautiful, breathtakingly simple products that capture the hearts and minds of your customers requires both design and marketing skills. And it starts at inception.Read more "Design to Sell"